Custom Scent Creation for Brands & Businesses

Turn your brand into an olfactive imprint.

Get Started

Custom Scent for Brands

Scent has the power to ignite memory, transport people to a place and create instant recognition. City of Scents partners with brands, retailers, hotels, wellness destinations and companies to create signature fragrances as distinct as their identity, turning a brand into an experience.

A custom scent can become an olfactory imprint of your brand: something guests, customers and communities recognize before they see a logo or read a message. Whether the goal is to shape the atmosphere of a physical space, create a memorable branded gift or develop a fragrance for a campaign or activation, the process begins with the story you want people to remember.

From Brand Story to Signature Scent

Every custom scent begins with an exploration of your brand’s persona, energy, beliefs, vision and story, along with the impression you want to leave with your audience. City of Scents translates that essence into an original fragrance developed in New York City. The result is a signature scent developed to reflect your brand and extend the experience beyond a single space or moment.

01

Fragrance Formats for Every Touchpoint

Custom fragrances can be developed across scent sticks, room sprays and candles, depending on the project. These formats can support retail spaces, hotels, wellness destinations, brand activations, conferences, campaigns and gifting programs.

02

For Hotels, Retail, Wellness & Events

A signature scent can welcome guests the moment they arrive, reinforce the character of a space and create a sensory connection that lasts beyond the visit. For hospitality, retail and wellness brands, scent branding adds another layer to the customer experience while giving people something distinctive to associate with the brand.

03

Co-Branded & White Label Projects

City of Scents can also support co-branded and white-label fragrance projects for businesses looking to pair their identity with a custom home fragrance experience. Project scope and available formats can be tailored to the specific brief.

LEARN MORE

Marrakech Collection Set - City of Scents