OUR STORY

City of Scents creates destination-inspired home fragrances designed to transport you through scent.

Founded in 2023, the brand was built around the idea that fragrance can hold the feeling of a place: its culture, atmosphere, flora, flavors, rituals, and memories. Each collection is created as an olfactive imprint, capturing not just how a destination smells, but how it feels.

Handcrafted in New York City, our fragrances are infused into scent sticks, scent sprays, candles, and incense — made to bring travel, memory, and atmosphere into the home.

Meet the Founders

City of Scents was founded by Rose Swarbrick and Sebastien Courty, two friends whose shared love of travel, hosting, culture, art, and design became the foundation for the brand.

Rose Swarbick

Rose grew up in Sydney, Australia, surrounded by an outdoorsy life and an early fascination with the world. Her mother’s sense of adventure helped shape Rose’s curiosity for travel, culture, and storytelling from a young age.

She later studied Journalism and Communications, turning that curiosity into a career built around brands, stories, and experiences. At just 21, Rose started her own communications consultancy before moving to New York at 24, drawn to the energy of a city that felt like the center of the world.

In New York, she joined Factory PR in its early years and grew with the agency, working across international brands, local designers, creators, experiential events, social media, content strategy, and business operations. Her background brings a deep understanding of storytelling, hospitality, experience, and how brands create emotional connection.

@roseswarbrick

Sebastien Courty

Sebastien was born in Limoges, France — a city renowned for its porcelain and long relationship with craft. Raised between his French and Portuguese heritage, he grew up surrounded by artistic creation, countryside landscapes, coastal life, and a strong sense of material culture.

He later studied at the National School of Fine Arts in Paris, where his worldview expanded through African and Pre-Columbian art. After moving to New York in 2010, Sebastien began developing his TOTEM series: destination-inspired works that use materials, culture, flora, commerce, and identity to create visual portraits of place.

His background as a textile artist and maker brings the brand its sense of craft, composition, and destination-led creative direction.

@sebastiencourty

How City of Scents Began

Rose and Sebastien first connected through their shared love of cooking, entertaining, travel, art, and design.

Weekends were often spent hosting, preparing elaborate meals, setting the mood with music and lighting, and creating warm, welcoming environments for friends. Over time, their conversations kept returning to the same idea: the power of scent to shape memory, create atmosphere, and transport people somewhere else.

A fragrance could recall a market in Marrakech, jasmine in a Paris courtyard, salty air in St Barth, or the energy of a New York street. These were not just memories — they were olfactive imprints.

City of Scents was born from that belief: that scent can carry the spirit of a place and bring it into the home.

From Place to Fragrance

City of Scents grew naturally from Sebastien’s TOTEM concept.

Where TOTEM translated destinations through materials, texture, culture, flora, and identity, City of Scents translates destinations through fragrance. Each scent is created to reflect the energy of a place — its mood, rhythm, landscape, and memory.

The result is home fragrance designed to feel transportive, personal, and atmospheric.

Each collection is an invitation to roam from home.

What We Create

City of Scents creates handcrafted home fragrance products inspired by remarkable destinations around the world.

Our collections include scent sticks, scent sprays, candles, incense, and curated collection sets — each designed to bring a distinct place, mood, and memory into your space.

Explore our destination-inspired collections, from New York and Marrakech to Paris, Bali, Aspen, and beyond.